Erdem x H&M is a designer collaboration that made me weak at the knees. Literally. Why else would I stand outside H&M in chilly Glasgow at 3.30am? Given the choice, I’d much rather be sleeping at such an ungodly hour but when insanely pretty dresses are involved, any sensible part of my brain is replaced with a ‘must have this’ desire. Funny that.
Here’s how I’ve styled a few pieces from Erdem x H&M.
It may come as no surprise that I’m obsessed with dresses. I’ve actually lost count of how many I have. However, that never stops me from buying more. As you may have spotted in my Erdem x H&M haul, I added four more to my collection #sorrynotsorry.
This beautiful bib front floral dress is super cute. It’s made from silk and has lovely detailing on the sleeves. I absolutely love it. Here, I’ve teamed it with a classic camel coat.
Another month, another Goblin coat. In my defence, I’ve been searching for the perfect tailored camel coat for years and I finally found it in Zara. Making this my sixth Goblin coat this year. Oops. Sure, I know these coats existed before the popular Korean drama was made but main stars Gong Yoo, Lee Dong-Wook, Yoo Inna and Kim Go-eun wore so many in the show, it’s rather a fitting tribute, don’t you think?
The coat is very warm and goes with pretty much everything in my wardrobe. I’m officially in love with it. If the designers at Zara are reading this, please make a coat like this in lilac!
These Erdem x H&M leather floral boots are stunning and definitely worth queuing up for! Not only are they super stylish but they’re made from extremely soft leather for extra comfort. I’m quite heavy on my feet (and keep my cobbler in regular business) and I’m delighted the boots have a thick sole! For other accessories, I’ve gone for an Erdem x H&M scarf, a Karl Lagerfeld bag and a Blair Waldorf style headband from a previous H&M collaboration, Sonia Rykiel pour H&M.
What will you be wearing for autumn/winter? Did you buy anything from Erdem x H&M? If so, I’d love to see how you’ve styled your purchases!
My look: Headband, Sonia Rykiel pour H&M; Dress, Erdem x H&M; Coat, Zara; Scarf, Erdem x H&M; Bag, Karl Lagerfeld; Brazilets, Brazilets; Boots, Erdem x H&M
Styling and photography: Glitterball Magazine
Tags: alexa chung blogger designer collaboration erdem erdem h&m erdemxh&m fashion blogger h&m h&m designer h&m designer collaboration how to wear how to wear erdem how to wear erdem x h&m karl lagerfeld sonia rykiel sonia rykiel pour h&m style style designer collaborations

2 Comments
Great post! Are those boots comfortable? And do they get softer as you wear them? Thanks you for sharing!
Thank you so much! Absolutely, they’re super comfortable and get softer the more I wear them! x